The contents of the Capcom ransomware hack has begun leaking online, […] with politically correct business strategies.
Among the documentation includes a presentation on political correctness and advertising materials, and how to avoid drama and controversy. This includes avoiding the use of language that can be deemed as discriminatory or prejudice, and will result in new guidelines.
This includes gender neutral cosmetic options, only featuring certain ethnicities or portraying them as unequal or stereotypical, and avoiding sexual or obscene language and jokes.
Sexuality, LGBTQ, and women were also discussed. One slide features The Last of Us Part II and Shadow of the Tomb Raider as being positive examples of LGBTQ characters; and that such characters should be portrayed as appealing as male characters (and promoted in the same way). Meanwhile, Nintendo’s Princess Peach and Zelda were used as examples of negative stereotypes of women due to being damsels in distress.
The presentation also asks […] to make sure certain content is appropriate. Examples include Arab localization and content featuring pigs, the use of Happy Holidays over Merry Christmas, and numbers or expressions that may refer to the Nazi party.
The presentation recommends characters that appeal to a wide range of people, with male and female player characters being treated the same within a video game. Custom characters should be able to have any haircut or facial hair, and various body types.
Sex appeal, such as bikini costumes or lewd poses and costumes, should be equal between men and women. However, costumes cannot appeal to only one kind of user base, such as only one gender.
Capcom used their own games as examples of this. While a shirtless costume for Street Fighter‘s Ryu was fine, R. Mika’s butt-smashing super move was not. Cases where an armor set in Monster Hunter World shows more skin on the female character was also seen as a bad thing.
Likewise, while Spider-Man Miles Morales was seen as a positive portrayal of non-white races, while Street Fighter‘s Dee Jay wearing a Rastafarian hat was not.
In the West, this kind of blatant injection of Cultural Marxism has been part of video game development for quite some time. However, now we know it is actively being integrated in Japan as well.